Binding: Cardboard cover
Classification: Book
Language: English
Pages: 272
Publisher: Victionary
Release: 2022
Dimensions: 25.5 x 19.5 x 2.8 cm

From Type To Logo

The best logotypes from around the world

Binding: Cardboard cover
Language: English
Pages: 272
Publisher: Victionary
Release: 2022
Dimensions: 25.5 x 19.5 x 2.8 cm
43.50 € including VAT
plus > shipping costs
Tags:
Book
Branding
Cardboard cover
Corporate identity
Edge colouring
Graphic design
Hardcover
Language: English
Logo design
Logotypes
Typography
Victionary

When it comes to building a brand, logo design is often one of the first few important steps in the creative journey. With so much more competition to contend with today, how can designers help start-ups and evolving brands put their best foot forward visually?

 

A key branding element used by many of the biggest companies around the world, a logotype revolves around a company’s name or initials and features typography as the main design approach. FROM TYPE TO LOGO details the processes of combining the two distinct design disciplines in a compelling book of case studies that make an inspiring reference point for budding and working branding professionals alike.